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BCA & Partridges of Hampshire Remarketing Deal

BCA & Partridges of Hampshire Remarketing Deal

Partridge of Hampshire has partnered with BCA as a part of an exclusive remarketing deal which will include the adoption by the family run independent retailer of BCA Dealer Pro. Partridge of Hampshire works to represent both BMW and MINI in Chandler Ford. As a part of this new remarketing deal, stock from Partridge will be sold in weekly sales at BCA Paddock Wood.

The first collection of stock was sold at the weekly auction on the 5th December, and it is expected that from now on there will be between 15 and 20 vehicles offered every Tuesday. Before these cars are made available for auction, they will be prepared to a high standard and eligible vehicles that will then be offered as part of a new BCA Assured Scheme.

Partridge of Hampshire will also be adopting the BCA’s Dealer Pro system, which is a cloud-based car appraisal tool that uses an iPad-ready application which will be used to allow dealers to efficiently manage the part-exchange process while also working to maintain their inventory at the touch of a screen. The BCA Dealer Pro system also delivers real time valuations as well as non-retail and overage vehicles that can be entered to a sale with BCA in a process which is seamless. The dealership team is then also able to access all details for all part exchange vehicles that are available on the site, also in real time, which makes sure that potential buyers don’t miss out on retail opportunities.

BCA will also be supporting Partridges of Hampshire’s sales programme with the implementation of a strategic marketing campaign that includes branded e-marketing as well as the increase of online awareness with the assistance of BCA’s website, Auction View bulletins and Showroom feature. BCA makes the remarketing process more efficient and professional and the added benefit of BCA Dealer Pro which offers the family business a more comprehensive programme to remarket overage vehicles and the non-retail part-exchanges we generate.

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