As part of an increased focus on fleet, Volvo Car UK has appointed Carl Stanton as New Business Sales Manager. The newly created role is an attempt by the brand to create and rekindle opportunities with large corporates, focusing on seeking new contract opportunities with businesses that may not have purchased Volvos for a number of years.

With more than 20 years’ experience within operations and sales in the motor industry, including fleet, retail and rental, Carl joins Volvo from Vauxhall Motors, where he spent more than a decade in various UK and Pan-European roles.

“We restructured our Business Sales team in 2018, which reaped significant rewards. Just recently we announced our investment in a dedicated Virtual Sales Team to support the needs of our SME customers, which is already proving to be a great success. Now, with the appointment of Carl, we are ensuring we place equal importance on our large corporate prospects, particularly those to whom we haven’t spoken in recent years. The newly bolstered team puts us in an ideal position to deliver on our bold UK fleet sales ambitions,” said Steve Beattie, head of business sales at Volvo Car UK.

In 2018 Volvo Car UK secured business from over 640 companies that hadn’t purchased a Volvo in the past four years, if ever, with its true fleet sales increasing 16% between July and December. With fleet and retail combined, Volvo sold a total of 50,000 cars in the UK for the first time in 28 years, taking a 2.1% share of the market to become the fastest growing premium brand.

“This is an exciting time to be joining Volvo. The combined experience and passion of the team, backed by the ongoing investment in innovative solutions to support our customer service offering, will be key to us achieving this,” added Carl.