Impact Handling Appoints Strategic Dealer Partner In The South East

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Impact Handling Appoints Strategic Dealer Partner In The South East

Glosrose Mechanical Handling, part of the Glosrose Group, has been appointed as Impact Handling’s dealer partner for the south east of England.

The family-run company benefits from nearly 40 years of experience in the forklift truck sector and will be responsible for providing sales and aftersales support across the full range of Cat® lift trucks offered by sole UK importer Impact Handling. Glosrose will cover an area of responsibility for Impact Handling that spans the south east corner of the UK.

Speaking about the new partnership, Russ Butcher, Service Director at Glosrose, explains: “Both Glosrose and Impact Handling are well established names within the materials handling sector and we see great opportunities for the Cat lift trucks range in the south east.  By working closely with Impact Handling we can offer our customers access to one of the most extensive product line-ups available, backed up by an unrivalled support network.

“It’s still early days, but we’re already seeing a real appetite for the brand, with the 1.5 tonne to 8 tonne counterbalance range proving most relevant in this part of the country.  We have a number of loyal customers who rely on us to fulfil their materials handling requirements quickly and effectively – working in partnership with Impact Handling more than allows us to do this.”

The Kent-based business has a team of 25 mobile service engineers and can provide assistance to customers 24 hours a day. Glosrose also has access to Impact Handling’s extensive parts service with Cat® Lift Trucks, meaning genuine spares can be delivered on a next-day basis if not available within Glosrose’s own extensive parts store.

With a short term hire fleet of 300-plus machines and a contract rental fleet in excess of 500 units, Glosrose is confident it will continue to grow its business on the back of this new deal.

Impact Handling’s Managing Director, Terry Kendrew, says: “We’re very excited to welcome Glosrose Mechanical Handling to our dealer network and we look forward to working closely with them over the coming months.

“The south east is a strategically important area for us and offers a great opportunity to build upon our existing customer base and realise the full potential of the Cat Lift Trucks brand in the south east.”

Glosrose Mechanical Handling was established in 1976 by Tony Butcher.  Today the company is managed by Tony’s son, Jake, and continues to provide an outstanding level of service for customers.

The company has recently secured the appointment of Rob Cramsie as General Sales Manager, joining from Linde Material Handling UK, bringing 15 years of industry experience from both the dealer and manufacturing sectors.

Rob’s position has been created to further strengthen Glosrose’s market position with the support of Impact Handling across the south east.

Impact Handling operates from a network of nine locations in the UK, with further coverage supported by strategic dealer partners. The company has enjoyed a year of expansion in 2013, opening a new facility in Manchester in March 2013, and acquiring a key footprint in the West Midlands through the acquisition of Birmingham-based Abex in July 2013. The appointment of Glosrose is the latest step in a strategy to offer complete coverage of the UK.

For further information on Impact Handling or Glosrose Mechanical Handling visit or

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