Bridgestone Retain Ryder With New Five Year Contract
Bridgestone is celebrating a major commercial coup after renewing its largest fleet contract for a further five years, it was revealed at the CV Show.
The brand’s ongoing relationship with Ryder, the UK’s leading provider of commercial vehicle rental, contract hire and maintenance solutions, has been extended until 2018.
The announcement represents Bridgestone’s biggest success story of the year to date, with the multi-million pound deal covering more than 24,500 trucks and trailers.
Bridgestone’s Truck Point support network was cited as a major factor behind Ryder’s decision to opt for the brand, with its holistic, 24 hour tyre management service resonating during talks.
Bridgestone’s commercial sales director Greg Ward said talks had been ongoing for a number of months and revealed that 90 per cent of business will be centred in the UK, with a small proportion of work extending into Ireland and Germany.
He said: “We are absolutely thrilled to be in a position to celebrate our extended fleet partnership with Ryder, whom we have built up a long-standing and unique partnership over the last 15years.
“To have signed a five year extension deal is a huge coup for everyone at Bridgestone and we look forward to renewing existing relationships and building new ones in the future.
“We have the advantage of boasting a great product line that performs exceptionally well. Meanwhile, Truck Point reduces administration and operating costs, while improving efficiency and safety.
“All of these factors have left a lasting impression on Ryder and we are now looking forward to an exciting future with the company.”
Ryder fleet services director Terry Dillon said: “We are pleased to have agreed this new contract. It will ensure that Ryder, and its customers, receive best in class tyre management from Bridgestone and its Truck Point network partners.”